Bing Reduces Its Ping
Bing Records First Monthly Decline Since Launch
Bing's monthly market share in the
"The trend has been downwards for Bing since mid August," commented Aodhan Cullen, CEO, StatCounter. "The wheels haven't fallen off but the underlying trend must be a little worrying for Microsoft."
Google was the beneficiary from the decline of its main rival, increasing by more than two percentage points to 80.08% in September from 77.83% the previous month.
Globally, Bing also declined slightly to 3.25% from 3.58% - a trend mirrored by Yahoo! which fell to 4.37% from 4.84%. Google breached the 90% mark to 90.54% - similar to its global market share a year previously (90.53%).
Data is based on an analysis of 4.6 billion search engine referring clicks (1.1 billion from the
StatCounter, which provides free website traffic analysis, is one of the largest web analytics firms in the world monitoring in excess of ten billion pageloads per month.
US Search Market
|Date||Bing||Yahoo!||Bing & Yahoo! Combined|
* Market share figure includes MSN Search and Live Search